Black Book Announces Integration

By Staff Writer April 16, 2020

Black Book, known in the automotive industry for providing independent vehicle pricing and analytics, announced the integration of its values into a new product from TEXTiUM, Email Instant Trade Values.

Designed to help dealers digitally connect with consumers, TEXTiUM’s new tool allows agencies to connect any email campaign with the ability to offer each email recipient their vehicle’s Black Book trade value, delivered instantly by return text.

“We’re proud to be powering this innovative sales tool at such an uncertain time in our industry,” said Jared Kalfus of Black Book. “Dealers can now utilize email marketing to lead customers down the buying funnel by providing a trade valuation for the customer and themselves, while generating a high-quality lead for their business.”

TEXTiUM is offering Email Instant Trade Values at no charge through May 31, 2020. 

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Last modified on Tuesday, 21 April 2020 13:30

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