Hyundai Sales Fall in March

By Staff Writer April 03, 2020

Hyundai Motor America reported total March sales of 35,118 units, a 43 percent decrease in comparison with March 2019. This result was due to the substantial business disruptions across Hyundai's organization and the entire automotive industry from the COVID-19 pandemic. Fleet sales were down 54 percent in March and represented 18 percent of total volume.

Despite overall sales growing 11 percent in January and February combined, Hyundai sold a total of 130,875 units in Q1, a decrease of 11 percent compared with Q1 2019.

Hyundai's retail sales also dropped by 39 percent in March. While January and February retail sales increased by a combined 24 percent, Hyundai sold 114,062 retail units in Q1, declining 2 percent in comparison with Q1 2019.

“It goes without saying that the entire world is facing a tremendous challenge that is having a significant impact on business and our normal way of life,” said Randy Parker, vice president, national sales, Hyundai Motor America. “At Hyundai, we are first and foremost focused on the safety and security of our employees, dealers, customers and communities. Hyundai has been through difficult situations before and we know our resiliency and strength will allow us to emerge stronger than ever.”

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Last modified on Friday, 03 April 2020 13:27

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