Building on its best-ever first-half sales performance, Kia America posted another record in July with 75,857 units sold, a 7 percent increase over the same period last year. Sales through Kia retailers also set a new July record, up 8 percent year-over-year. With 506,584 units sold through July – a 4 percent increase over the same period last year – Kia is on track to set its fourth consecutive annual sales record.
Six of Kia’s key models also achieved new July sales record, including – Sportage hybrid (+ 76 percent); Seltos (+61 percent); Carnival hybrid (+16 percent); Sorento hybrid (+16 percent); Telluride (+13 percent); and K4 (+8 percent). In addition, sales of Kia’s electrified lineup contributed to the brand’s record-breaking July performance with hybrid models increasing 108 percent and the broader electrified lineup increasing 52 percent year-over-year.
“Kia’s momentum continues to increase as we see widespread interest in a variety of models across our entire lineup, from sedans to SUVs, to hybrids and all-electric powertrains,” said Eric Watson, vice president, sales operations, Kia America. “Our ability to continue setting records despite a tepid industry reflects the strength of our product lineup and sustained consumer demand. With the all-new Seltos now in showrooms, continued high consumer interest in the redesigned Telluride, and the launch of the all-new, all-electric and affordable EV3 later this year, Kia is poised to continue setting records throughout the second half.”
